The Set
THE SET
Brand Strategy • Production Launch Plan • Digital Identity • Website & Wine Club
The Set is a sibling-run wine label based in the Sta. Rita Hills of Santa Barbara County, making wines that are rooted in Southern hospitality.
Inspired by vinyls, set lists, and wine as an art form like music, The Set’s mission is to create wines that feel like an old friend: familiar, comforting, and always welcome.
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